“The great flavor of Cheeeeeese”
Avery Schreiber for Doritos, 1977

All throughout the 1970s comedic actor Avery Schreiber, of the Burns and Schreiber comedy team, starred in a metric ton of commercials for Doritos. In fact, if I’m not mistaken, Schreiber’s work for Doritos actually ran from the late 60s to the early 80s. An impressive achievement in snack chip spokesmanship!

Here’s two spots for you to enjoy. The first is from 1977. The second isn’t dated but looks to be about three years or so older. CRUNCH!

Thanks to Avery Schreiber’s son, Josh, for posting the vids. Visit his channel.

Previously, on 70s Spots: The Carpenters – Rare Japanese commercials