In this edition of “Rad Ads” we execute a graceful crane-kick and leap back 33 years to the November, 1979 issue of Black Belt magazine.

Peeking inside we find all sorts of goodies that warrant a second look; from “Kickin’ Jeans” to “BIONICPUNCH” gloves and “BIONICKICK” boots. Yep, I couldn’t resist products with those tasty monikers. Here’s half a dozen ads. Kick that sucka! (By clicking one image you can easily enlarge and scroll through them all. Look to the lower right and click the next image link).

(Source: Google Books, Black Belt)

Previously, on Rad Ads: LIFE magazine, Nov. 03, 1972