70s Spots: Life Savers Candies

'Suck 'em slow and suck 'em fast. The fun on your tongue is made to last!' (Life Savers, mid-1970s)

‘Suck ‘em slow and suck ‘em fast. The fun on your tongue is made to last!’ (Life Savers, mid-1970s)

Time for a commercial break – from out of the past! You didn’t see that one coming did you? Well, buckle your…computer chair belts…for today on 70s Spots we feature a double dose of Life Savers.

Henry Fonda remembers when Life Savers first launched around 1918

Henry Fonda remembers when Life Savers first launched around 1918

The first spot you’ll find below features lovable animated monsters singing about “22 flavors” of roll candy and lollipops. The creatures on display have always reminded me of The Beatles Yellow Submarine flick. If I’m not mistaken, Life Savers has re-shown this animated ad in recent years for a bit of nostalgic temptation.

The next ad features actor Henry Fonda returning to his home town of Omaha and reminiscing about the candy. It’s likely you won’t have seen this one since 1978. Roll it!

Life Savers, ’22 Flavors’ Animated Spot, 1976

Life Savers, Henry Fonda ‘Omaha’ Spot, 1978

Previously, on 70s Spots: Christmas commercials; Norelco, Coca-Cola, Burger King

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