Daily 70s Spot: JCPenney Portable Color TV (1972)

"A color TV can be trouble..." (JCPenney,1972)

“A color TV can be trouble…” (JCPenney,1972)

“We designed the new JCPenney 19″ solid state color portable to minimize trouble.”

Time to switch on our Daily 70s Spot. Today, we take a look at JCPenney’s solid state portable televisions. Commercial aired in November of 1972.

I remember being excited thinking about a small TV you could bring along with you outside the home. It seemed futuristic. Now, I keep mine in my back pocket. It’s called a smartphone.

Daily 70s Spot #79: JCPenney Portable Color TV commercial, 1972

Previously, on Daily 70s Spot: Mrs. Butterworth’s (1975)

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