70s Spots: Atari Console (Billie Jean King) & Magnavox ‘Computer Color’ (1978)

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Featuring a digital recreation of the ‘Battle of the Sexes’?

“Don’t watch television tonight – play it!”

Here’s a timely find, with the recent Battle of the Sexes film still in theaters. It’s Billie Jean King and Bobby Riggs in a spot for the Atari video game console. The commercial, also featuring Jack Palance, aired in December of 1978.

After that, we have a spot from November ’78 for the Magnavox Computer Color 330 TV set.

Atari Console Commercial (Billie Jean King, 1978)

Magnavox Computer Color TV Set Commercial (1978)

Previously on 70s Spots: Post Alpha-Bits Cereal (1975 & ’78)

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