70s Spots: Kmart Women’s Fashion & Ship’n Shore (1977-78)

Kmart Fall collection

“The Saving Place.”

Now we slip into something more fashionable – late Seventies style. First, a commercial from August 1977 for Kmart’s ladies attire.

Second, a spot from March ’78 featuring the Ship’n Shore ensembles on sale at May Company.

Kmart Women’s Fashion Commercial (1977)

’70s Fashion: Ship’n Shore At May Co (1978)

Previously on 70s Spots: Charmin’s Mr. Whipple, RCA, General Electric (1970-72)

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