Rad Ads: Lee Riders Jeans (1976)

Lee Riders Jeans. (Ebony magazine, August, 1976) “For those who think it’s time to get down to earth, back to basics.” Check out that “authentic western styling”! Lee Riders Jeans originally appeared in the August, 1976 issue of Ebony magazine. … Continue reading

Rad Ads: Sears Skateboarding Sportshoe (1978)

“Get the feel of a winner.” How could you lose with a sportshoe that cool?! Sears Skateboarding Sportshoe originally appeared in the August, 1978 issue of Boy’s Life magazine. (Source: Boy’s Life) Previously on Rad Ads: The ’78 Ford Bronco … Continue reading

Sunday 70s Spots: 70s Fashion – Cotton Fabrics (1975)

“When you’re looking for comfort, look for the sign of cotton.” Here’s two commercials espousing the virtues of cotton fabrics from the cotton industry. These were part of a long-running series of ads. First, a spot featuring a female spokesperson … Continue reading

Sunday 70s Spots: 70s Fashion – Sears & Woolite (1979)

“Sears – Where America shops.” Happy Sunday! We’ve got a pair of commercials on-tap in the ‘Disco today featuring a little late-70s fashion. First, a testimonial for Sears’ Junior Bazaar (produced in 1978, aired in January ’79). After that, a … Continue reading

Rad Ads: Levi’s Sportswear ‘Fleeced’ (1978)

“Panatela Separates. You’ll stand out from the herd without getting fleeced.” Yeah, look again. Those are sheep people back there. Levi’s Sportswear ‘Fleeced’ originally appeared in the July, 1978 issue of Popular Mechanics magazine. (Source: Popular Mechanics) Previously on Rad … Continue reading

Rad Ads: Adidas Sports Shoes (1976)

“Great from every angle!” A classic that stands the test of time. Adidas Sports Shoes originally appeared in the June, 1976 issue of Boy’s Life magazine. (Source: Boy’s Life) Previously on Rad Ads: Old Spice ‘Heart Belongs To Daddy’ (1970) … Continue reading