Bob Gill prepares for the big Ryder jump. (Ryder commercial, 1973)

“Remember – Ryder rents trucks.”

All right, friends. This week, we’ll do a 1973 thing. To get us started, here’s motorcycle daredevil, Bob Gill leaping over a healthy number of Ryder trucks. The jump is real and you will take notice that Gill does not use a landing ramp. Gill’s stunt career ended the following year after a jump left him paralyzed.

The spot below was filmed in May ’73 and aired in November ’73.

Previously on 70s Spots: Daily 70s Spot #499, 500: ‘Lucan’ & ‘The Boys From Brazil’ (1977, ’78)