70s Spots: American Express & Visa (Karl Malden, 1978 & ’77)

“Don’t leave home without them.” It’s a plastic fantastic Monday with two credit card commercials on display. First, we have a spot from November 1978 for American Express Travlers Cheques. Karl (The Streets of San Francisco) Malden, long-standing spokesperson for … Continue reading

70s Spots (Winter Holidays): BankAmericard (Visa) Holidays (1976)

“Today’s way to pay.” BankAmericard began phasing in the new name of “Visa” in 1976. However, it’s interesting to note that in this December, 1976 spot they’re still touting the BankAmericard moniker. Charge it below. BankAmericard (Visa) Holidays Commercial, 1976 … Continue reading

Daily 70s Spot #460: BankAmericard (Visa) (1975)

“Sometimes, BankAmericard can make all the difference.” Check out this BankAmericard commercial from November of 1975. A months later, in 1976, BankAmericard consolidated its international operations under the new name of Visa. The actress in this spot looks a bit … Continue reading