Here he comes. Here comes Esso Racer. (Esso commercial, 1972)
“Does your car have a slight case of hesitation?”
Daily 70s Spot time. Here’s an animated Esso gasoline commercial on the topic of vehicle hesitation. Spot aired on New Year’s Day, 1972. Within a year, Esso became Exxon in most territories.
Previously on Daily 70s Spot: Coca-Cola ‘Sunshine Trip’ (1977)
Sounds like the problems caused by the early catalytic converters. The other danger of them was fire if you parked your car over high grass or other combustibles. The converter got so hot it would set fire to whatever touched it.
Interesting. I wasn’t aware of that.
There was a famous catalytic converter fire here in Arizona in the 1970s. There is a ecological “hippie” colony called Arcosanti about 60 miles north of Phoenix. They had a big shindig there and the dirt parking area filled up real fast. People started parking in the desert grass. A fire started under one of the cars because of a hot catalytic converter and started a huge fire that burned over 100 cars.