Here we find one of the all-time greats, Ella Fitzgerald, raising a large glass of Jim Beam. After she’s finished her refreshing beverage she will sing and hold a long note – and that glass will shatter into a million pieces. I’ve seen it happen in a million Memorex commercials. That’s just a fact.

Ad appeared in the August 1974 issue of Ebony magazine.

Previously on Super 70s Ads: Gloria Vanderbilt Jeans (1979)

More Whisky & Bourbon: Rad Ads: Telly Savalas For Black Velvet Whisky (1978)