70s Commercials: Chef Boyardee Pizza Mix, VW Rabbit & More (1979)

Last week was 1978. Can you guess what this week brings? That’s right – 1979! This quartet of vintage commercials features Chef Boyardee Pizza Mix, Volkswagen Rabbit, American Express Travelers Cheques (with Karl Malden), and the CBS TV Movie Torn Between Two Lovers (with Lee Remick, George Peppard, and Joe Bologna).

CHEF BOYARDEE PIZZA MIX COMMERCIAL (1979)

Chef Boy-ar-dee Pizza Mix commercial featuring Cheese, Pepperoni, and Sausage flavors. Spot aired December 1979.

‘VOLKSWAGEN DOES IT AGAIN!’ COMMERCIAL (VW RABBIT, 1979)

Volkswagen Rabbit commercial featuring an art patron and a famous slogan. Spot aired April 1979.

AMERICAN EXPRESS TRAVELERS CHEQUES COMMERCIAL (KARL MALDEN, 1979)

American Express Travelers Cheques commercial featuring a couple on a plane and spokesperson Karl Malden. Spot aired October 1979.

‘TORN BETWEEN TWO LOVERS’ PROMO (LEE REMICK, 1979)

‘Torn Between Two Lovers’ CBS TV movie promo starring Lee Remick, George Peppard, and Joseph Bologna. Spot aired April 1979.

Previously on 70s Commercials: Hawaiian Punch, Chevy Monte Carlo, Ragu, Reggie Bar (1978)

More Chef Boyardee: 70s Commercials: Wesson Oil, Chef Boyardee, Comet, Playtex Girdle (1970)

More VW: 70s Spots: ’79 & ’80 Volkswagen Rabbit (1979)

More American Express: 70s Spots: American Express (Jim Fixx) & Blue Cross ‘Jogging’ (1978 & ’79)

More TV movies: 70s Spots: ‘Dr. Strange’ (1978) & ‘California Fever’ (1979)

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