70s Commercials: Pillsbury Hotloaf, Post Raisin Bran, Step Saver, Support Can Be Beautiful (1977)

“Hotloaf is a snap!”

We’re jumping into a 1977 thing today with vintage commercials for Pillsbury Poppin’ Fresh Hotloaf, Post Raisin Bran cereal, Step Saver floor wax, and the Support Can Be Beautiful bra. I hope you enjoy your journey down Memory Lane.

PILLSBURY POPPIN’ FRESH HOTLOAF COMMERCIAL (1977)

Pillsbury Poppin’ Fresh Dough Hotloaf commercial featuring a family meal and the Doughboy mascot (voiced by Paul Frees). Spot aired April 1977.

POST RAISIN BRAN CEREAL COMMERCIAL (1977)

Post Raisin Bran Cereal commercial featuring a young ‘fruit and cereal lover.’ Spot aired in 1977.

STEP SAVER ‘MOP-AND-SHINE’ COMMERCIAL (1977)

Johnson Wax Step Saver mop-and-shine commercial featuring a ‘sniff test’ re-enactment. Spot aired January 1977 (likely produced in ’76).

SUPPORT CAN BE BEAUTIFUL BRA COMMERCIAL (1977)

Playtex Support can be Beautiful Seamless Bra commercial. Spot aired in 1977.

Previously on 70s Commercials: 70s Commercials: ‘Brady Bunch’ Promo, Continental Airlines, Imperial Margarine, Excedrin (1973-76)

More Pillsbury: 70s Spots: Morton Donuts, Pillsbury Cake, Wheaties, Checkerboard Entrées (1971-77)

More Post cereals: 70s Spots: Post Alpha-Bits Cereal (1975 & ’78)

More Support Can Be Beautiful: 70s Spots: Fruit Of The Loom Briefs & Playtex Bras (1978)

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