“It’s just what you’ve been crying for.”

Howdy, ‘Disco denizens! It’s circa’ 72 today, and I’ve got the usual quartet of vintage ads for you, plus a pre-Bicentennial extra-special video that aired 50 years ago on this very day.

First up, a spot for French’s Mustard with Onion Bits (starring Phil Leeds). Following that, feast your eyes on commercials for Cap’n Crunch Peanut Butter Cereal, Arrid Extra Dry Antiperspirant, and Bonus Detergent (with Ron McLarty).

Lastly, a special August 17th video from CBS & Shell that takes a look at this day 250 years ago during the American Revolution. Sheesh. I was 8 years old when this segment aired in 1975. Where has the time gone?

FRENCH’S MUSTARD WITH ONION BITS COMMERCIAL (1972)

_{French’s Mustard With Onion Bits commercial featuring actor Phil Leeds. Spot aired March 1972.}

CAP’N CRUNCH PEANUT BUTTER CEREAL COMMERCIAL (1972, ANIMATED)

_{Animated Quaker Cap’n Crunch Peanut Butter Cereal commercial featuring Smedley the Elephant. Cap’n VO by Daws Butler. Hunter VO by Paul Frees. Animation likely by Jay Ward Studios. Spot aired circa 1972.}

ARRID EXTRA DRY COMMERCIAL (1972)

_{Arrid Extra Dry Unscented Antiperspirant Spray commercial featuring fragrance notes. Spot aired February 1972.}

BONUS DETERGENT ‘FREE TOWELS’ COMMERCIAL (EARLY 1970S)

_{Bonus Heavy Duty Detergent commercial featuring a red, white, and blue towels offer. The dad appears to be actor Ron McLarty. Spot aired in the early 1970s (best guess late 1973 to early ’75).}

BICENTENNIAL VIDEO: ‘200 YRS AGO TODAY’ (AUG 17, 1975 – CBS)

_{CBS & Shell Bicentennial lead-up segment for August 17, 1775 featuring Brown University President, Donald Hornig . Spot aired August 17, 1975.}

Previously on 70s Commercials: Thomas’ English Muffins, Right Guard, Spic And Span, King Vitaman (1970-71)

More French’s: Daily 70s Spot: French’s Gravy (1974)

More Cap’n Crunch: Daily 70s Spot: Cap’n Crunch Peanut Butter Cereal Commercial (Late 1970s)

More Arrid: 70s Spots: Arrid Extra Dry & Vitalis (Pete Maravich, 1970)

More Bonus Detergent: 70s Commercials: Charmin, Brunswick, Grape-Nuts, Colgate & More! (1970-79)